In the fast-paced and ever-evolving world of iGaming, having a robust and well-thought-out marketing plan and strategy is not just an option but a necessity. A 5-year marketing plan can provide iGaming operators with the roadmap needed to navigate the competitive landscape, ensuring sustained growth and success. This article delves into why a long-term marketing strategy is crucial for iGaming operators and the key components that should be included. 1.
